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All-new Alfa Romeo Giulia – Italy’s compact saloon onslaught

The all-new Giulia is the most authentic expression of the Alfa Romeo spirit. The compact executive saloon successfully combines all the elements, which have made Alfa Romeo one of the most desirable automotive brands: distinctive Italian design, high-performance engines, perfect weight distribution, unique technical solutions and supreme weight-to-power ratio.

The all-new Alfa Romeo Giulia-exclusive features have launched the comeback of the Italian brand to this major segment. A sense of simplicity and high quality finishes brings out the saloon’s hallmark Italian design. The car also offers high performance and a controlled dynamic driving experience.

Other unique characteristics of the all-new Alfa Romeo Giulia include the outstanding weight distribution across the two axles, the sophisticated suspension and the most direct steering in its segment. In addition, Giulia combines extraordinary engine performance and the use of ultralight materials, like carbon fibre, aluminium, aluminium composite and high quality plastics, in order to obtain the best weight-to-power ratio.


In terms of style, the all-new Alfa Romeo Giulia stands out for its distinctive Italian design, which is expressed through an impeccable sense of proportions, based on the technical architecture, sophisticated simplicity, and quality surfaces.

The all-new Alfa Romeo Giulia has very short overhangs, a long bonnet and front wings, a retracted passenger compartment and muscular rear fenders. These proportions draw the dynamic shape of the saloon when viewed from the side. In addition, the rounded angles and the pillars create a “drop-shaped” profile, which is reminiscent of the Giulietta Sprint, one of the most beautiful cars ever made.

Few simple lines also dominate the all-new Alfa Giulia profile. A line gouged along the sides marks the doors and envelops the handles. The lines from the side merge at the front grille.

Made by Magneti Marelli in partnership with Alfa Romeo, the front and rear light clusters on the all-new Giulia reinforce the stylish design and ergonomic silhouette of the car, identifying it at first glance.

Specifically, the LED rear light clusters enhance the rear end in a uniquely distinctive manner, in addition to providing significant benefits in terms of safety thanks to quicker activation in the event of braking compared to traditional light bulbs.

Lastly, the daylight running lights (DRL), cornering light, sidelights and direction indicators use LED technology for maximum performance.


The All-new Alfa Romeo Giulia is available with two engines; a 2.0-litre turbocharged 4-cylinder and a 2.9-litre V6 Bi-Turbo engine. The 2.0-litre is an all-new Alfa Romeo engine made entirely of aluminium. Output for the engine is rated at 147 kW (197 hp) while maximum torque output is rated at 330 Nm. The engine turbocharger system and high pressure direct injection system combine to deliver quick response to accelerator commands at all speeds, while permitting highly efficient fuel consumption levels.

The larger and more potent 2.9-litre V6 Bi-Turbo powers the top of the range Alfa Romeo Giulia Quadrifoglio. The power unit incorporates Ferrari engine technology. The six-cylinder Bi-Turbo petrol engine is made entirely of aluminium, to minimise the car’s absolute weight on the front axle. Power output for the engine is rated at 375 kW (510 hp) while torque clocks at 600 Nm. Acceleration from 0 to 100 km/h in only 3.9 seconds, while top speed is rated 307 km/h. The power unit is efficient to run, thanks to the electronically controlled cylinder disabling system. The system shuts down some of the 6-cylinders in the engine to save fuel. Paired with both engines is an 8-speed automatic transmission.


A defining characteristic of all-new Alfa Romeo Giulia is the management of weight and materials to obtain a perfect distribution across the axles. The suspension is as essential for ride optimisation as weight distribution. The layout implemented on saloon utilises an exclusive double wishbone suspension with semi-virtual steering axis at the front and a multilink suspension for the rear axle. The four-suspension arm solution on the rear axle, patented by Alfa Romeo, ensures top performance, driving pleasure and comfort.


Echoing the all-new Alfa Romeo Giulia’s striking exterior is the interior. Everything is clean, essential and pivots around the driver. One such example are the controls grouped on the small, direct steering wheel designed to adapt to all driving styles. Slightly angled towards the driver is the dashboard.

Depending on the trim levels, the 3.5- or 7-inch colour instrument panel cluster offers the driver all the essential information about the car. Displayed information on the colour instrument panel depends on the DNA (Dynamic, Natural and All weather) mode selected by the driver and includes real-time driving readings, lateral acceleration, fuel consumption and gearshift suggestions.

Incorporated on the steering wheel are all main controls, including the start button. The human-machine interface (HMI) consists of two simple, user-friendly knobs for adjusting the DNA selector and the infotainment system. The 8.8-inch infotainment system on the Alfa Romeo Giulia offers a sophisticated series of features and functions. One controls the system by means of the Rotary Pad integrated in the dashboard.

There is enough room in the car for five occupants. The front seats offer plenty of comfort and adjustment for both the driver and front passenger. The back seats are roomy enough for two adults or three smaller people and the boot provides space totalling 480 litres.


The All-new Alfa Romeo Giulia features the very best in terms of driving assistance currently on the market. Fitted throughout the car are multiple sensors to guarantee peace of mind and a safer drive. One such sensor is the Forward Collision Warning, which detects whether the car is approaching another vehicle or an obstacle on the same trajectory too quickly. The system then warns or assists the driver to avoid impact. What’s more, the Autonomous Emergency Braking (AEB) system, complete with pedestrian detection, monitors the area at the front of the car to avoid collisions with pedestrians on the vehicle’s path. In addition, the car features Adaptive Cruise Control, which reduces the speed set when the vehicle approaches another in the same lane or when another vehicle joins its lane. The system reverts to the speed set when the vehicle in front accelerates or moves to another lane.


The all-new Alfa Romeo Giulia storms into a class of formidable competitors from all over the world. This Italian-born luxury compact is likely to win over buyers who prioritize driving performance over rear seat legroom or boot space. The interior is sleekly styled and well organised. A lively turbocharged four-cylinder engine powers the rear-wheel-drive base model. However, the high-performance biturbo V6-powered Quadrifoglio model takes the crown in the all-new Giulia range. The Alfa Romeo brand lacks a franchise holder in Kenya currently. However, one can ship in the new Alfa Romeo Giulia from South Africa.


Value: 3

Presence: 4

Interior: 4

Styling: 4

Equipment: 3

Overall: 4

Quote: A defining characteristic of all-new Alfa Romeo Giulia is the management of weight and materials to obtain a perfect distribution across the axles.

What we like    

  • Stylish interior
  • Handling characteristics
  • Powerful and refined engines

What we dislike

  • Limited head and legroom for rear passengers
  • Small boot space
  • Base model lucks creature comforts